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Maxymiser VS Mouseflow

Compare Maxymiser VS Mouseflow and see what are their differences

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Maxymiser logo Maxymiser

The most powerful solution for optimizing the online customer experience with testing, insights and personalization.

Mouseflow logo Mouseflow

Mouseflow is the most popular session replay / recording and website heatmap tool. Sign up today or call +1 (855) 668-7335 for a personal demonstration!
  • Maxymiser Landing page
    Landing page //
    2023-10-01
  • Mouseflow Landing page
    Landing page //
    2023-10-17

  mouseflow.comSoftware by Mouseflow

Maxymiser features and specs

  • Comprehensive Personalization
    Maxymiser offers advanced personalization capabilities that allow businesses to create highly customized user experiences, which can lead to improved customer engagement and conversion rates.
  • A/B and Multivariate Testing
    The platform supports robust A/B and multivariate testing, enabling companies to experiment with different webpage elements and determine the most effective combinations for optimizing performance.
  • Integration with Oracle Suite
    As part of the Oracle Marketing Cloud, Maxymiser seamlessly integrates with other Oracle products, providing a unified solution for marketing and data management.
  • User-friendly Interface
    The platform features an intuitive interface that makes it easy for marketers to design and implement tests and personalization campaigns without requiring extensive technical knowledge.
  • Detailed Reporting and Analytics
    Maxymiser offers comprehensive reporting and analytics tools, allowing users to closely monitor the performance of their tests and personalization efforts and make data-driven decisions.

Possible disadvantages of Maxymiser

  • High Cost
    Maxymiser can be expensive, particularly for small to medium-sized businesses, which may find the cost prohibitive compared to other optimization tools.
  • Steep Learning Curve
    Despite its user-friendly interface, Maxymiser's advanced features and capabilities may require a significant amount of time and training to master fully.
  • Complex Setup
    Setting up and integrating Maxymiser with existing systems can be complex and time-consuming, often necessitating the assistance of technical support or specialized personnel.
  • Dependency on Oracle Ecosystem
    The platform's tight integration within the Oracle ecosystem can be a limitation for businesses that do not use or plan to use other Oracle products, potentially reducing its standalone appeal.
  • Performance Issues
    Some users have reported that the platform can experience performance issues, such as slow loading times for tests and campaigns, which can impact user experience and campaign effectiveness.

Mouseflow features and specs

  • Comprehensive Heatmaps
    Mouseflow offers a range of heatmaps (click, movement, scroll, attention) that provide in-depth insights into user behavior on your website.
  • Session Replay
    It allows you to watch recordings of individual user sessions, letting you see exactly how users are interacting with your site in real-time.
  • Form Analytics
    Provides detailed analytics on form interactions, showing where users drop off, hesitate, or make corrections, helping to improve form completion rates.
  • Funnel Analysis
    Enables you to create and analyze funnels to see where users are dropping off in their journey, allowing for targeted improvements.
  • User Feedback
    Offers options for gathering user feedback through customizable surveys and feedback widgets, which can be integrated directly into the website.
  • Real-time Data
    Provides real-time data and alerts, enabling quick responses to user behavior issues as they occur.
  • Integrations
    Mouseflow integrates with various third-party tools like Google Analytics, WordPress, HubSpot, and more, providing a seamless workflow.
  • GDPR Compliance
    The platform is GDPR-compliant, helping you adhere to data privacy regulations when tracking user behavior on your site.

Possible disadvantages of Mouseflow

  • Cost
    Mouseflow can be relatively expensive, especially for small businesses or startups with limited budgets.
  • Learning Curve
    The range of features can be overwhelming for new users, requiring a significant time investment to learn how to use the platform effectively.
  • Performance Impact
    Tracking scripts can potentially slow down website performance, particularly on resource-intensive sites.
  • Limited Mobile Insights
    While Mouseflow offers mobile tracking, the insights and features are often considered less comprehensive compared to its desktop analysis capabilities.
  • Data Storage
    Recorded sessions and data storage can become cumbersome over time, requiring periodic cleanups to manage storage limits.
  • Customization
    Some users feel that the customization options for heatmaps and reports are limited compared to other analytics tools.

Analysis of Maxymiser

Overall verdict

  • Maxymiser is a powerful tool for businesses looking for advanced personalization and testing capabilities, especially those already using Oracle products. However, its complexity might come with a learning curve, and it may be best suited for larger enterprises rather than small businesses.

Why this product is good

  • Maxymiser is a leading A/B testing and personalization platform that integrates with Oracle's extensive suite of cloud services. It offers robust functionalities for optimizing user experiences on websites and mobile apps, through advanced analytics and AI-driven strategies. Its strengths lie in its ability to handle large-scale personalization campaigns and provide deep insights into user behavior.

Recommended for

    Maxymiser is recommended for medium to large enterprises with substantial online traffic, sophisticated testing needs, and those already leveraging Oracle's cloud services. It's particularly beneficial for eCommerce, financial services, and other sectors where personalized user experience can significantly impact business outcomes.

Analysis of Mouseflow

Overall verdict

  • Mouseflow is a solid choice for businesses looking to gain insights into user interactions on their websites. It is particularly well-regarded for its ability to provide detailed data and intuitive visualizations, making it easier to make data-driven decisions.

Why this product is good

  • Mouseflow is considered a robust tool for website analytics, providing features like session replay, heatmaps, funnels, form analytics, and user feedback. These features help businesses understand user behavior on their websites, identify areas of improvement, and enhance user experience.

Recommended for

    Mouseflow is recommended for digital marketers, UX/UI designers, web developers, and business owners who are looking to optimize website performance, increase user engagement, and improve conversion rates. It's suitable for small to medium-sized businesses and enterprises across various industries.

Maxymiser videos

+ Add

Drive Revenue with Personalized Customer Experiences | Tealium & Maxymiser

More videos:

  • Review - gwEm maxYMiser track breakdown 1
  • Tutorial - maxYMiser tutorial - part 0 - Trailer

Mouseflow videos

+ Add

MouseFlow: Optimizing, Spy Tool Review 2016 - (Pay Less Mouseflow Hack) Overview of Mouseflow

More videos:

  • Review - Mouseflow Review - Heat Map and Behaviour Tracking 2016
  • Review - Mouseflow Review

Category Popularity

0-100% (relative to Maxymiser and Mouseflow)

Maxymiser

Mouseflow

Analytics
14 14%
Analytics
86% 86
Web Analytics
12 12%
Web Analytics
88% 88
A/B Testing
100 100%
A/B Testing
0% 0
Heatmaps
0 0%
Heatmaps
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Maxymiser and Mouseflow

Maxymiser Reviews

18 Top A/B Testing Tools Reviewed by CRO Experts
However, Maxymiser shines through most in terms of personalization and targeting. This tool provides you with the ability to build rules directly using the visual editor to target profitable customer segments and display personalized content.
Source: conversionxl.com
10 A/B testing tools to help improve conversions
Maxymiser is a powerful solution to optimize customer experience and create sophisticated campaigns. Providing simple A/B tests right through to sophisticated multivariate tests, with the ability to quickly and easily create and launch tests on any public or secure page with just one line of code, using the easy to use visual editor. Using the insights from tests you can...
Source: mashable.com

Mouseflow Reviews

The best Hotjar alternatives & competitors, compared
Mouseflow is a behavioral analytics tool that offers session replays, heatmaps, and basic funnel analysis. It's designed mainly for marketing and e-commerce websites. It's very similar to Hotjar, making it a direct rip and replace solution.
Source: posthog.com
11 Hotjar alternatives and competitors in 2024
While both platforms offer similar features like heatmaps and screen recordings, Mouseflow allows you to record all your site’s visitors or only a designated percentage. With form analytics and conversion funnels, Mouseflow also allows for better data representation.
Source: maze.co
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Mouseflow is not just another name in the world of digital analytics. It unfurls the complete storyline of a user’s journey on a website, highlighting interactions, immediate reactions, and bottlenecks in an easily understandable format.
Source: medium.com
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Mouseflow is not just another name in the world of digital analytics. It unfurls the complete storyline of a user’s journey on a website, highlighting interactions, immediate reactions, and bottlenecks in an easily understandable format.
Source: rishikap372.medium.com
12 Hotjar alternatives for website and mobile app analytics
Both tools have heatmaps, screen recordings, and user feedback features, but Mouseflow has an edge with form analytics and conversion funnels. Mouseflow also has the option to record all of your website’s users or only a percentage of them.
Source: www.smartlook.com

Social recommendations and mentions

Based on our record, Mouseflow seems to be more popular. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Maxymiser mentions (0)

We have not tracked any mentions of Maxymiser yet. Tracking of Maxymiser recommendations started around Mar 2021.

Mouseflow mentions (5)

  • A list of SaaS, PaaS and IaaS offerings that have free tiers of interest to devops and infradev
    Mouseflow.com — 500 sessions/month free for one website. - Source: dev.to / over 1 year ago
  • Dropped prices, added more flexible packages - still no inquiries
    If you haven't already, check out mouseflow. It literally records users on your your site...you can see which pages they go to, what images they look at, how long they're there...it shows exactly what they did on your site in real time. This might give you some insight as to why you're getting solid traffic but no client inquiries especially if you see users consistently hitting a certain point on your site then... Source: over 2 years ago
  • Simple Guide to Easy Conversion Rate Optimization
    Heatmap tools: Tools like Hotjar, Crazy Egg, Mouseflow, and my favorite Clarity allow you to see how visitors interact with your website and identify areas for improvement. Source: over 2 years ago
  • Papa John's sued for 'wiretap' spying on website mouse clicks, keystrokes
    Https://mouseflow.com/ you just drop it in, you can rewatch everything people did on your site basically like watching a video.. Shows clicks, typing, everything.. Lot of companies use this to get heatmaps of how products are being used or watch for ui issues. Source: over 2 years ago
  • Managing tracking consent with Cead Consent
    * Seriously, check out MouseFlow screen recorder, it's actually scary. I worked for a client a couple years ago who had it installed and you could see a recording of every user's session. Combined with GeoIP giving you the town they lived in, the client could make a pretty accurate guess as to exactly who that user was: "Ah yes that's probably Brian. I tried to sell x to him last week but looks like I should try... - Source: dev.to / about 3 years ago

What are some alternatives?

When comparing Maxymiser and Mouseflow, you can also consider the following products

StatCounter - StatCounter is a simple but powerful real-time web analytics service that helps you track, analyse and understand your visitors so you can make good decisions to become more successful online.

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Histats - Start tracking your visitors in 1 minute!

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

AFSAnalytics - AFSAnalytics.

Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

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