Software Alternatives, Accelerators & Startups

Plumb5 VS Matomo

Compare Plumb5 VS Matomo and see what are their differences

Plumb5 logo Plumb5

Plumb5 is a real-time end-to-end customer centric digital analytical & marketing automation utility system helping marketers to generate more leads using automated tools.

Matomo logo Matomo

Matomo is an open-source web analytics platform
  • Plumb5 Landing page
    Landing page //
    2023-02-09
  • Matomo Landing page
    Landing page //
    2023-10-23

Plumb5 features and specs

  • Real-time Analytics
    Plumb5 offers real-time analytics, enabling businesses to make data-driven decisions instantly. This minimizes latency in response to market changes and improves decision-making processes.
  • Unified Customer View
    The platform provides a unified view of each customer by consolidating data from various sources, making it easier to understand customer behavior and preferences.
  • Personalization
    With advanced segmentation and targeting capabilities, Plumb5 allows for highly personalized marketing strategies, resulting in more effective campaigns.
  • Automation
    Plumb5 features extensive automation options for marketing and customer relationship management, reducing the manual effort needed for repetitive tasks.
  • Integration
    The platform supports integration with various third-party tools and services, offering flexibility to adapt to existing workflows and systems.

Possible disadvantages of Plumb5

  • Complexity
    Given its wide range of features and capabilities, the platform may be complex to set up and require a learning curve for new users.
  • Cost
    Plumb5 might be prohibitively expensive for small businesses or startups, as advanced features often come with higher pricing tiers.
  • Over-reliance on Automation
    Excessive reliance on the platform's automation features may risk reducing the personal touch in customer interactions, which can be crucial in certain markets or industries.
  • Customization Limitations
    Although the platform offers a broad array of tools, businesses with very unique or specific needs might find the customization options lacking or insufficient.
  • Potential Integration Issues
    Despite its integration capabilities, some users might encounter challenges or technical issues when trying to integrate with less common third-party tools or custom-built systems.

Matomo features and specs

  • Open Source
    Matomo is an open-source platform, allowing for customization and transparency in how data is collected and processed.
  • Data Ownership
    Users have full ownership of their data, ensuring that no third-party entities have access to sensitive information.
  • Privacy Compliance
    Matomo is designed with privacy in mind, making it easier to comply with GDPR, CCPA, and other data protection regulations.
  • Self-Hosting Option
    Matomo can be self-hosted, giving users complete control over their data security and server environment.
  • Feature-Rich
    The platform offers a wide range of features, including A/B testing, heatmaps, session recording, and more.
  • Community Support
    A large community of users and developers contributes plugins, improvements, and support, enriching the ecosystem.

Possible disadvantages of Matomo

  • Complex Setup
    The initial setup, especially for self-hosted versions, can be complex and time-consuming, requiring technical expertise.
  • Resource Intensive
    Running Matomo, particularly its self-hosted version, can be resource-intensive, requiring significant server capabilities.
  • Cost for Advanced Features
    While the basic version is free, advanced features and cloud hosting come at a cost, which might be expensive for small businesses.
  • Limited Integrations
    Matomo offers fewer integrations with other marketing and analytics tools compared to some other platforms like Google Analytics.
  • Learning Curve
    New users may find the interface and advanced features challenging to learn and navigate initially.
  • Performance Issues
    Some users report performance issues, particularly with large volumes of data or on less powerful servers.

Analysis of Plumb5

Overall verdict

  • Plumb5 can be considered a good platform for businesses seeking a comprehensive solution to manage and optimize their customer interactions and marketing campaigns. It is particularly beneficial for companies that are looking for real-time data processing, robust analytics, and personalized customer engagement features.

Why this product is good

  • Plumb5 is a real-time marketing automation and analytics platform that provides businesses with tools to enhance customer engagement and improve marketing performance. It offers features like customer journey mapping, behavior analytics, multi-channel personalization, automated campaigns, and data visualization. These capabilities can enable businesses to better understand their customers and deliver more targeted and effective marketing strategies.

Recommended for

  • E-commerce businesses aiming to enhance customer engagement and increase conversion rates.
  • Marketing teams looking for data-driven insights to improve campaign performance.
  • Enterprises seeking to implement a unified platform for customer data management and marketing automation.
  • Businesses that prioritize real-time analytics and decision-making in their marketing strategies.

Analysis of Matomo

Overall verdict

  • Matomo is a good choice for those who prioritize data privacy and require a comprehensive analytics tool that can be self-hosted. It's especially suitable for organizations hesitant about sharing data with third-party services and for those looking for customizable and transparent analytics solutions.

Why this product is good

  • Matomo is a popular open-source web analytics platform that provides in-depth insights into website traffic, user behavior, conversion rates, and more. It's considered a robust alternative to Google Analytics, with a focus on data privacy, as users can host the platform on their own servers or use Matomo's cloud-based service. Matomo offers features such as heatmaps, session recordings, goal tracking, and more, which can be particularly valuable for businesses looking to gain a detailed understanding of their website performance while maintaining control over their data.

Recommended for

  • Privacy-conscious businesses
  • Web developers
  • Data analysts
  • E-commerce sites
  • Organizations with in-house IT capabilities
  • Government and educational institutions
  • Non-profits looking for cost-effective solutions

Plumb5 videos

Plumb5 Analytics: Unified Profiling

More videos:

  • Review - Plumb5 Analytics: Browsers
  • Review - Plumb5 Email Engagement

Matomo videos

WP-Matomo (WP-Piwik) Review: Open Source Analytics For WordPress

More videos:

  • Review - Matomo Analytics - Dashboards
  • Review - AMU WEBD122 - Spohnholtz Piwik Analytics Review
  • Review - What are the differences between Matomo Analytics and Google Analytics
  • Review - Matomo On-Premise installation overview

Category Popularity

0-100% (relative to Plumb5 and Matomo)
Analytics
8 8%
92% 92
Web Analytics
6 6%
94% 94
Business & Commerce
100 100%
0% 0
Privacy
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Plumb5 and Matomo

Plumb5 Reviews

We have no reviews of Plumb5 yet.
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Matomo Reviews

Top 5 Plausible Analytics Alternatives in 2024
With advanced web analytics Matomo Analytics also provides eCommerce analytics capabilities.
Source: www.putler.com
Top 9 Plausible Analytics alternatives in 2024
Matomo, one of the best Plausible analytics alternatives, an open-source analytics platform, prioritizes data ownership and customization. It allows users to host analytics on their servers, ensuring complete control over collected data.
Source: usermaven.com
Top 5 Self-Hosted, Open Source Alternatives to Google Analytics
Use Case Example: A healthcare website uses Matomo to securely track user interactions while maintaining strict compliance with health data privacy regulations.
Source: zeabur.com
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Source: medium.com

Social recommendations and mentions

Based on our record, Matomo seems to be more popular. It has been mentiond 86 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Plumb5 mentions (0)

We have not tracked any mentions of Plumb5 yet. Tracking of Plumb5 recommendations started around Mar 2021.

Matomo mentions (86)

  • Indie Hacking with Open Source Tools: Innovating on a Budget
    Another case involves a duo launching an eco-friendly e-commerce website. Using WordPress paired with WooCommerce, they built a fully featured site with a sustainable operational model. Enhanced analytics from Matomo brought data-driven insights and growth strategies to life. This project highlights the benefits of cost-effective, community-driven solutions in the competitive e-commerce landscape. - Source: dev.to / about 1 month ago
  • 10 of the Best Web Analytics Tools for React Websites
    As an open-source cloud and on-premise tool, Matomo gives users complete control over their data, allowing them to host it on their servers and comply with privacy regulations such as GDPR. - Source: dev.to / 3 months ago
  • Indie Hacking with Open Source Tools: Innovating on a Budget
    Analytical tools like Matomo provide critical insights into user behavior and site performance. - Source: dev.to / 3 months ago
  • Show HN: Vince – A self hosted alternative to Google Analytics
    Matomo is another one… https://matomo.org/. - Source: Hacker News / 6 months ago
  • 🔥Matomo 5 UPGRADE - A step-by-step GUIDE 🤌
    Matomo just released their major v5 upgrade with following key improvements:. - Source: dev.to / over 1 year ago
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What are some alternatives?

When comparing Plumb5 and Matomo, you can also consider the following products

StatCounter - StatCounter is a simple but powerful real-time web analytics service that helps you track, analyse and understand your visitors so you can make good decisions to become more successful online.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Woopra - Track your customers' web and mobile activity, forms, emails, support tickets and more, all in one place with customer analytics. Analyze and take action.

Plausible.io - Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺

Histats - Start tracking your visitors in 1 minute!

Fathom Analytics - Simple, trustworthy website analytics (finally)

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